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Personal Branding (Experiment) project

The Personal Branding project was to make us acquainted with the idea and practice of branding and packaging, In this project I have created a logo, visiting card, and a mock package.

The Branding is inspired by pop culture and art style.

MOODBOARD

Pop art moodboard 2_Abhinav Naidu.png

LOGO ITERATIONS

Iteration 1

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ITERATION 2

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ITERATION 3

Logo 2.png

ITERATION 4

Abhinav Naidu_pop art_Logo final.png

COLOUR PALETTES

Test color palette 1

AdobeColor-color theme_download.jpeg

Test color palette 2

AdobeColor-color theme_apple15.jpeg

The finalized color palette

AdobeColor-color theme_main-qimg-bd1a2d2d0ae1c4ecf6692f8a297539db.jpeg

PACKAGING

The packaging was designed to fit it camera lenses.

DIGITAL ILLUSTRATION

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DIGITAL ILLUSTRATION pt.2

Shape 2.png

This step was when I digitally rendered my art for the packaging.

FINAL MOCKUP OF THE PACKAGE

Abhinav Naidu_pop art_packaging mockup.png

Adding some color and type.

Final package display.

VISITING CARD

VISITING CARD FRONT

V card 2.png

The front side of the visiting card was created over InDesign mainly for the layout

VISITING CARD BACK

V card 1.png

This was created using adobe illustrator and the pattern salvaged from an old art piece.

VISITING CARD FINAL DISPLAY

Abhinav Naidu_pop art_Visiting Card mockup.png

The final display of the visiting card.

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